Salesforce Strategy Designer Exam Sample Questions

Question #1

A strategy designer and a UX team have recently workshopped and developed a plan around the team's purpose and how they will align with the rest of the organization's goals and objectives. Which alignment and accountability document should be used after this workshop to bring the plan to reality?

A. V2MOMcorrect

B. RACI

C. UX vision

View answer

Correct Answer: A

Question #2

A strategy designer is working with a product team to reach more diverse audiences. How should the designer make a case for ensuring all future releases meet accessibility standards7

A. Evaluate competitors' accessibility standards

B. Focus rationale on how refactoring later is more expensive

C. Plot accessibility standards against impact and difficulty

View answer

Correct Answer: C

Question #3

A strategy designer is working on an app for the financial industry and gets the sense that stakeholders don't share a common understanding of customer pain points. What should the strategy designer create to align stakeholders on the most important customer issues?

A. Service blueprint

B. Journey mapcorrect

C. Data dashboard

View answer

Correct Answer: B

Question #4

Cloud Kicks wants to start providing coupons to its digital consumers. In addition to Marketing Cloud, which product should be recommended?

A. B2C Commercecorrect

B. Revenue Cloud

C. Service Cloud

View answer

Correct Answer: A

Question #5

Cloud Kicks is making sustainability a new core value. Which methodology should a strategy designer use to help stakeholders understand the impact of that decision on current products and services?

A. Heuristics evaluation

B. Business model canvascorrect

C. Corporate integrity workshop

View answer

Correct Answer: B

Question #6

A strategy designer at Cloud Kicks (CK) has crafted a vision for a sustainable future digital commerce strategy, with an emphasis on efficiency for both users and business logistics. As they design and develop CK*s new mobile app, how should the designer ensure alignment to the vision?

A. Design a usability testing recruit plan that leans heavily on environmentalists

B. Research design patterns applicable to digital commerce and business logistics

C. Establish KPIs and instill checkpoints in the product development process

View answer

Correct Answer: C

Question #7

In an effort to increase revenue, the Cloud Kicks design team proposes creating a new ecommerce tool where customers can easily search for products and access a bot that makes personalized recommendations. The team knows the cost to implement this new experience is significant . Which tool should the team use to justify the strategy7

A. Business model canvascorrect

B. Criteria scorecard

C. Prioritization matrix

View answer

Correct Answer: A

Question #8

As part of Cloud Kicks' new self-service strategy, researchers want to collect personally identifiable information to share in an aggregate format. Which considerations should a strategy designer share*?

A. Applicable privacy actscorrect

B. Globally-accepted privacy act

C. Cookie consent requirements

View answer

Correct Answer: A

Question #9

A strategy designer and a UX team have recently workshopped and developed a plan around the team's purpose and how they will align with the rest of the organization's goals and objectives. Which alignment and accountability document should be used after this workshop to bring the plan to reality?

A. V2MOM

B. RACI

C. UX vision

View answer

Correct Answer: A

Question #10

A strategy designer is kicking off a project to reimagine the high-end private banking experience for a financial services company. What should they do to learn about the unique expectations of the company's customers?

A. Share prototypes of different interface directions with 100 people who regularly use their bank's app

B. Send a survey to all stakeholders about their banking app attitudes, preferences, and desires

C. Interview 8-10 customers about how banking fits Into their lives and their ideal relationship with their bank

View answer

Correct Answer: C

Question #11

Cloud Kicks' primary business goal for its new customer acquisition program is to increase diversity.Which inclusive design tactic should help the company solve problems for the broadest possible audience?

A. Solve for one, extend to many through a persona spectrum

B. Use Jobs to Be Done to increase empathy with the audience

C. Hold focus groups with traditionally underrepresented participants

View answer

Correct Answer: A

Question #12

A strategy designer at Cloud Kicks is working on a strategic vision for a new movement tracking app that integrates with their footwear. Which approach should validate the market for this concept?

A. Gather an team to ideas and craft that stretch the 's current

B. Recruit target users to test price points at which they would be willing to purchase the app

C. Meat with developers to estimate the effort required to deliver the proposed experience

View answer

Correct Answer: B

Question #13

Cloud Kicks has generated a handful of ideas to solve the challenge of customer dissatisfaction over long waiting periods between order placement and delivery. Which method should the strategy designer use to help stakeholders decide which ideas to build -

A. Priority matrix

B. Data analysis

C. Design critique

View answer

Correct Answer: A

Question #14

A Sale5force Architect is asked to engage and help facilitate a journey mapping workshop with a strategy designer. The architect is unsure how it will help in the creation of deliverables they are required to produce. What value should the architect get by engaging in this workshop?

A. A journey map allows for the creation of a solution architecture diagram

B. A journey map will allow the developers to start building

C. A journey mapping exercise will provide ail of their technical requirements

View answer

Correct Answer: A

Question #15

A Sale5force Architect is asked to engage and help facilitate a journey mapping workshop with a strategy designer. The architect is unsure how it will help in the creation of deliverables they are required to produce.What value should the architect get by engaging in this workshop?

A. A journey map allows for the creation of a solution architecture diagram

B. A journey map will allow the developers to start building

C. A journey mapping exercise will provide ail of their technical requirements

View answer

Correct Answer: A

Question #16

A strategy designer and a UX team have recently workshopped and developed a plan around the team's purpose and how they will align with the rest of the organization's goals and objectives . Which alignment and accountability document should be used after this workshop to bring the plan to reality?

A. V2MOMcorrect

B. RACI

C. UX vision

View answer

Correct Answer: A

Question #17

Cloud Kicks' primary business goal for its new customer acquisition program is to increase diversity. Which inclusive design tactic should help the company solve problems for the broadest possible audience?

A. Solve for one, extend to many through a persona spectrum

B. Use Jobs to Be Done to increase empathy with the audience

C. Hold focus groups with traditionally underrepresented participants

View answer

Correct Answer: A

Question #18

A strategy designer is working with a product team to reach more diverse audiences. How should the designer make a case for ensuring all future releases meet accessibility standards7

A. Evaluate competitors' accessibility standards

B. Focus rationale on how refactoring later is more expensive

C. Plot accessibility standards against impact and difficulty

View answer

Correct Answer: B

Question #19

A start-up specializing in creating healthcare apps for both patients and family caregivers is looking for ideas to develop new features. The company plans on organizing a brainstorming session with staff members from various teams. What is a rule strategy designers should follow when facilitating a brainstorming session?

A. Emphasize critique of proposed ideas

B. Explore qualitative assessment of proposed ideas

C. Encourage participants to build on proposed ideas

View answer

Correct Answer: C

Question #20

Cloud Kicks (CK) works with various technology platforms built up over decades of acquisitions. Each platform has a different level of design maturity, which creates a very inconsistent user experience. To prioritize what to address first, CK needs to assess the business impact . Which method is typically used to Quantify design debt?

A. User interviews

B. Heuristic analysiscorrect

C. NPS or CSAT

View answer

Correct Answer: B

Question #21

Which si the Report Format that allow users to summarise by both Rows and Columns?

A. Joined Reports

B. Matrix

C. Tabular

D. Summary

View answer

Correct Answer: B

Question #22

Cloud Kicks has generated a handful of ideas to solve the challenge of customer dissatisfaction over long waiting periods between order placement and delivery. Which method should the strategy designer use to help stakeholders decide which ideas to build-

A. Priority matrixcorrect

B. Data analysis

C. Design critique

View answer

Correct Answer: A

Question #23

Cloud Kicks (CK) has noticed that users struggle to find the information they are looking for via the company's website navigation menu. CK's strategy designer asks the design team to revise the menu by co-designing it with end users. Which technique should be used to do this?

A. Consequence scanning

B. Card sortingcorrect

C. Heuristic review

View answer

Correct Answer: B

Question #24

Cloud Kicks (CK) understands that all members of its cross-functional remote team can contribute to the design of a product through collaborative activities. Which tools should CK use while conducting the next synchronous journey mapping session?

A. Design creation tools

B. Whiteboarding toolscorrect

C. Presentation tools

View answer

Correct Answer: B

Question #25

Cloud Kicks (CK) wants to prototype and test the value proposition for a potential new business venture. When gathering customer feedback on the prototype, which question should CK seek answers to when determining if the business model is viable?

A. Would customers recommend this to a friend?

B. How would customers improve the experience?

C. What are customers willing to pay?correct

View answer

Correct Answer: C

Question #26

The design team at Cloud Kicks used qualitative research to uncover an opportunity to create a new line of sustainable footwear. What should the strategy designer do to build a shared understanding and agreement among business leaders to move forward with this new initiative7

A. Select the most senior stakeholder's goal as a path forward

B. Share customer needs and tie them to business goals

C. Complete a competitive analysis collaboratively in a workshop

View answer

Correct Answer: B

Question #27

Poll results reveal consumers would like to be future-ready through more inclusive products and experiences. What should the strategy designer intentionally do to drive this outcome7

A. Design with exclusion experts

B. Increase the design timeline

C. Set customer acquisition targets for diverse audiences

View answer

Correct Answer: A

Question #28

A design team presents their vision for a new product, and their executive team has some fundamental questions about how the product strategy will drive business outcomes. What should the strategy designer do to address these concerns?

A. Collect feedback and use it to define constraints for a new co-creation activity with stakeholders

B. Share stories from research that show the design team understands the customers' needs

C. Provide a breakdown of the strategy, linking features with consumer benefits and outcomes

View answer

Correct Answer: C

Question #29

During the Framing and Scoping process, which of the following is the first step for researchers to undertake?

A. Articulate the opportunity for design

B. Understand the need

C. Create a project plan

D. Identify measures of success and potential risk

E. Establish the problem-solving approach

View answer

Correct Answer: B

Question #30

Cloud Kicks asks to see a roadmap denoting how the design team will turn their product vision into reality. What should the team do when developing their roadmap?

A. Focus on features, including detailed outputs associated with each one

B. Ensure stakeholders stay connected and aligned during roadmap developmentcorrect

C. Set expectations that once the roadmap is approved It will not be modified

View answer

Correct Answer: B

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