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Salesforce AI Associate Exam Sample Questions | SPOTO

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Question #1
Which type of AI can enhance customer service agents' email responses by analyzing the written content of previous emails?
A. Natural language processing
B. Machine learning
C. Deep learning
View answer
Correct Answer: A
Question #2
What is the main focus of the Accountability principle in Salesforce's Trusted AI Principles?
A. Safeguarding fundamental human rights and protecting sensitive data
B. Taking responsibility for one's actions toward customers, partners, and society
C. Ensuring transparency In Al-driven recommendations and predictions
View answer
Correct Answer: B
Question #3
Cloud Kicks relies on data analysis to optimize its product recommendations for customers.How will incomplete data quality impact the company's recommendations?
A. The response time for the product
B. The accuracy of the product
C. The diversity of the product
View answer
Correct Answer: B
Question #4
What are the key components of the data quality standard?
A. Naming, formatting, Monitoring
B. Accuracy, Completeness, Consistency
C. Reviewing, Updating, Archiving
View answer
Correct Answer: B
Question #5
Cloud Kicks wants to ensure that multiple records for the same customer are removed in Salesforce. Which feature should be used to accomplish this?
A. Duplicate management
B. Trigger deletion of old records
C. Standardized field names
View answer
Correct Answer: A
Question #6
What is the most likely impact that high-quality data will have on customer relationships?
A. Increased brand loyalty
B. Higher customer acquisition costs
C. Improved customer trust and satisfaction
View answer
Correct Answer: C
Question #7
Cloud Kicks wants to evaluate its data quality to ensure accurate and up-to-date records. Which type of records negatively impact data quality?
A. Structured
B. Complete
C. Duplicate
View answer
Correct Answer: C
Question #8
What are the potential consequences of an organization suffering from poor data quality?
A. Low employee morale, stock devaluation, and inability to attract top talent
B. Revenue loss, poor customer service, and reputational damage
C. Technical debt, monolithic system architecture, and slow ETL throughput
View answer
Correct Answer: B
Question #9
What is an example of Salesforce's Trusted AI Principle of Inclusivity in practice?
A. Testing models with diverse datasets
B. Striving for model explain ability
C. Working with human rights experts
View answer
Correct Answer: A
Question #10
How is natural language processing (NLP) used in the context of AI capabilities?
A. To cleanse and prepare data for AI implementations
B. To interpret and understand programming language
C. To understand and generate human languagecorrect
View answer
Correct Answer: C
Question #11
What is the main focus of the Accountability principle in Salesforce's Trusted AI Principles?
A. Safeguarding fundamental human rights and protecting sensitive data
B. Taking responsibility for one's actions toward customers, partners, and societycorrect
C. Ensuring transparency In Al-driven recommendations and predictions
View answer
Correct Answer: B
Question #12
What are some of the ethical challenges associated with AI development?
A. Potential for human bias in machine learning algorithms and the lack of transparency in AI decision-making processescorrect
B. Implicit transparency of AI systems, which makes It easy for users to understand and trust their decisions
C. Inherent neutrality of AI systems, which eliminates any potential for human bias in decision-making
View answer
Correct Answer: A
Question #13
What is the main focus of the Accountability principle in Salesforce's Trusted AI Principles?
A. Safeguarding fundamental human rights and protecting sensitive data
B. Taking responsibility for one's actions toward customers, partners, and societycorrect
C. Ensuring transparency In Al-driven recommendations and predictions
View answer
Correct Answer: B
Question #14
What is the most likely impact that high-quality data will have on customer relationships?
A. Improved customer trust and satisfaction
B. Increased brand loyalty
C. Higher customer acquisition costs
View answer
Correct Answer: A
Question #15
What are the three commonly used examples of AI in CRM?
A. Predictive scoring, reporting, Image classification
B. Predictive scoring, forecasting, recommendations
C. Einstein Bots, face recognition, recommendations
View answer
Correct Answer: B
Question #16
How should companies apply Salesforce's Trusted AI Principles to improve ethical AI use? (Select two)
A. By prioritizing the development of AI technologies over ethical considerations
B. Implementing transparent AI practices that allow users to understand how AI makes decisions
C. Developing AI with a focus on user empowerment and equitable outcomes
D. Avoiding the review and adjustment of AI systems post-deployment
View answer
Correct Answer: BC
Question #17
A healthcare company implements an algorithm to analyze patient data and assist in medical diagnosis. Which primary role does data Quality play In this AI application?
A. Enhanced accuracy and reliability of medical predictions and diagnoses
B. Ensured compatibility of AI algorithms with the system's Infrastructure
C. Reduced need for healthcare expertise in interpreting AI outouts
View answer
Correct Answer: A
Question #18
Cloud Kicks is testing a new AI model. Which approach aligns with Salesforce's Trusted AI Principle of Incluslvity?
A. Test only with data from a specific region or demographic to limit the risk of data leaks
B. Rely on a development team with uniform backgrounds to assess the potential societal implications of the model
C. Test with diverse and representative datasets appropriate for how the model will be used
View answer
Correct Answer: C
Question #19
How does an organization benefit from using AI to personalize the shopping experience of online customers?
A. Customers are more likely to share personal information with a site that personalizes their experience
B. Customers are more likely to be satisfied with their shopping experience
C. Customers are more likely to visit competitor sites that personalize their experience
View answer
Correct Answer: B
Question #20
What should be done to prevent bias from entering an AI system when training it?
A. Use alternative assumptions
B. Import diverse training data
C. Include Proxy variables
View answer
Correct Answer: B
Question #21
What are the three commonly used examples of AI in CRM?
A. Predictive scoring, reporting, Image classification
B. Predictive scoring, forecasting, recommendationscorrect
C. Einstein Bots, face recognition, recommendations
View answer
Correct Answer: B
Question #22
Which data does Salesforce automatically exclude from marketing Cloud Einstein engagement model training to mitigate bias and ethic...
A. Geographic
B. Geographic
C. Cryptographic
View answer
Correct Answer: B
Question #23
Which features of Einstein enhance sales efficiency and effectiveness?
A. Opportunity List View, Lead List View, Account List view
B. Opportunity Scoring, Opportunity List View, Opportunity Dashboard
C. Opportunity Scoring, Lead Scoring, Account Insightscorrect
View answer
Correct Answer: C
Question #24
How does a data quality assessment impact business outcome for companies using AI?
A. Improves the speed of AI recommendations
B. Accelerates the delivery of new AI solutions
C. Provides a benchmark for AI predictions
View answer
Correct Answer: C
Question #25
What is a benefit of a diverse, balanced, and large dataset?
A. Training time
B. Data privacy
C. Model accuracy
View answer
Correct Answer: C
Question #26
How does the "right of least privilege" reduce the risk of handling sensitive personal data?
A. By limiting how many people have access to datacorrect
B. By reducing how many attributes are collected
C. By applying data retention policies
View answer
Correct Answer: A
Question #27
Cloud Kicks' latest email campaign is struggling to attract new customers.How can AI increase the company's customer email engagement?
A. Create personalized emails
B. Resend emails to inactive recipients
C. Remove invalid email addresses
View answer
Correct Answer: A
Question #28
What is an example of Salesforce's Trusted AI Principle of Inclusivity in practice?
A. Testing models with diverse datasetscorrect
B. Striving for model explain ability
C. Working with human rights experts
View answer
Correct Answer: A
Question #29
Cloud Kicks wants to optimize its business operations by incorporating AI into its CRM. What should the company do first to prepare its data for use with AI?
A. Remove biased data
B. Determine data availability
C. Determine data outcomes
View answer
Correct Answer: B
Question #30
What is a sensitive variable that car esc to bias?
A. Education level
B. Country
C. Gendercorrect
View answer
Correct Answer: C

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