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السؤال #1
A consultant is discussing the benefits of Data Cloud with a customer that has multiple disjointed data sources. Which two functional areas should the consultant highlight in relation to managing customer data? Choose 2 answers
A. Data Harmonizationcorrect
B. Unified Profilescorrect
C. Master Data Management
D. Data Marketplace
عرض الإجابة
اجابة صحيحة: AB
السؤال #2
A retailer wants to unify profilezs using Loyalty ID which is different than the unique ID of their customers. Which object should the consultant use in identity resolution to perform exact match rules on the Loyalty ID?
A. Party Identification objectcorrect
B. Loyalty Identification object
C. Individual object
D. Contact Identification object
عرض الإجابة
اجابة صحيحة: A
السؤال #3
A Data Cloud customer wants to adjust their identity resolution rules to increase their accuracy of matches. Rather than matching on email address, they want to review a rule that joins their CRM Contacts with their Marketing Contacts, where both use the CRM ID as their primary key. Which two steps should the consultant take to address this new use case? Choose 2 answers
A. Map the primary key from the two systems to Party Identification, using CRM ID as the identification name for both
B. Map the primary key from the two systems to party identification, using CRM ID as the identification name for individualscoming from the CRM, and Marketing ID as the identification name for individuals coming from the marketing platform
C. Create a custom matching rule for an exact match on the Individual ID attribute
D. Create a matching rule based on party identification that matches on CRM ID as the party identification name
عرض الإجابة
اجابة صحيحة: AD
السؤال #4
To import campaign members into a campaign in Salesforce CRM, a user wants to export the segment to Amazon S3. The resulting file needs to include the Salesforce CRM Campaign ID in the name. What are two ways to achieve this outcome? Choose 2 answers
A. Include campaign identifier in the activation name
B. Hard code the campaign identifier as a new attribute in the campaign activation
C. Include campaign identifier in the filename specification
D. Include campaign identifier in the segment name
عرض الإجابة
اجابة صحيحة: AC
السؤال #5
Which configuration supports separate Amazon S3 buckets for data ingestion and activation?
A. Dedicated S3 data sources in Data Cloud setupcorrect
B. Multiple S3 connectors in Data Cloud setup
C. Dedicated S3 data sources in activation setup
D. Separate user credentials for data stream and activation target
عرض الإجابة
اجابة صحيحة: A
السؤال #6
An organization wants to enable users with the ability to identify and select text attributes from a picklist of options. Which Data Cloud feature should help with this use case?
A. Value suggestioncorrect
B. Data harmonization
C. Transformation formulas
D. Global picklists
عرض الإجابة
اجابة صحيحة: A
السؤال #7
A consultant is working in a customer's Data Cloud org and is asked to delete the existing identity resolution ruleset. Which two impacts should the consultant communicate as a result of this action? Choose 2 answers
A. All individual data will be removed
B. Unified customer data associated with this ruleset will be removed
C. Dependencies on data model objects will be removed
D. All source profile data will be removed
عرض الإجابة
اجابة صحيحة: ABC
السؤال #8
Cumulus Financial is currently using Data Cloud and ingesting transactional data from its backend system via an S3 Connector in upsert mode. During the initial setup six months ago, the company created a formula field in Data Cloud to create a custom classification. It now needs to update this formula to account for more classifications. What should the consultant keep in mind with regard to formula field updates when using the S3 Connector?
A. Data Cloud will initiate a full refresh of data from $3 and will update the formula on all records
B. Data Cloud will only update the formula on a go-forward basis for new records
C. Data Cloud does not support formula field updates for data streams of type upsert
D. Data Cloud will update the formula for all records at the next incremental upsert refresh
عرض الإجابة
اجابة صحيحة: D
السؤال #9
A consultant wants to ensure that every segment managed by multiple brand teams adheres to the same set of exclusion criteria, that are updated on a monthly basis. What is the most efficient option to allow for this capability?
A. Create, publish, and deploy a data kit
B. Create a reusable container block with common criteria
C. Create a nested segment
D. Create a segment and copy it for each brand
عرض الإجابة
اجابة صحيحة: B
السؤال #10
Where is value suggestion for attributes in segmentation enabled when creating the DMO?
A. Data Mapping
B. Data Transformation
C. Segment Setupcorrect
D. Data Stream Setup
عرض الإجابة
اجابة صحيحة: C
السؤال #11
A consultant is integrating an Amazon 53 activated campaign with the customer's destination system. In order for the destination system to find the metadata about the segment, which file on the 53 will contain this information for processing?
A. The
B. The json filecorrect
C. The
D. The
عرض الإجابة
اجابة صحيحة: B
السؤال #12
Which two dependencies prevent a data stream from being deleted? Choose 2 answers
A. The underlying data lake object is used in activation
B. The underlying data lake object is used in a data transform
C. The underlying data lake object is mapped to a data model object
D. The underlying data lake object is used in segmentation
عرض الإجابة
اجابة صحيحة: BC
السؤال #13
Northern Trail Outfitters (NTD) creates a calculated insight to compute recency, frequency, monetary {RFM) scores on its unified individuals. NTO then creates a segment based on these scores that it activates to a Marketing Cloud activation target. Which two actions are required when configuring the activation? Choose 2 answers
A. Add additional attributes
B. Choose a segment
C. Select contact points
D. Add the calculated insight in the activation
عرض الإجابة
اجابة صحيحة: ABC
السؤال #14
What should an organization use to stream inventory levels from an inventory management system into Data Cloud in a fast and scalable, near-real-time way?
A. Cloud Storage Connector
B. Commerce Cloud Connector
C. Ingestion APIcorrect
D. Marketing Cloud Personalization Connector
عرض الإجابة
اجابة صحيحة: C
السؤال #15
Northern Trail Outfitters uploads new customer data to an Amazon S3 Bucket on a daily basis to be ingested in Data Cloud. In what order should each process be run to ensure that freshly imported data is ready and available to use for any segment?
A. Calculated Insight > Refresh Data Stream > Identity Resolution
B. Refresh Data Stream > Calculated Insight > Identity Resolution
C. Identity Resolution > Refresh Data Stream > Calculated Insight
D. Refresh Data Stream > Identity Resolution > Calculated Insightcorrect
عرض الإجابة
اجابة صحيحة: D
السؤال #16
Cumulus Financial is currently using Data Cloud and ingesting transactional data from its backend system via an S3 Connector in upsert mode. During the initial setup six months ago, the company created a formula field in Data Cloud to create a custom classification. It now needs to update this formula to account for more classifications. What should the consultant keep in mind with regard to formula field updates when using the S3 Connector?
A. Data Cloud will initiate a full refresh of data from $3 and will update the formula on all records
B. Data Cloud will only update the formula on a go-forward basis for new records
C. Data Cloud does not support formula field updates for data streams of type upsert
D. Data Cloud will update the formula for all records at the next incremental upsert refresh
عرض الإجابة
اجابة صحيحة: A
السؤال #17
Cumulus Financial uses Service Cloud as its CRM and stores mobile phone, home phone, and work phone as three separate fields for its customers on the Contact record. The company plans to use Data Cloud and ingest the Contact object via the CRM Connector. What is the most efficient approach that a consultant should take when ingesting this data to ensure all the different phone numbers are properly mapped and available for use in activation?
A. Ingest the Contact object and map the Work Phone, Mobile Phone, and Home Phone to the Contact Point Phone data map object from the Contact data stream
B. Ingest the Contact object and use streaming transforms to normalize the phone numbers from the Contact data stream into a separate Phone data lake object (DLO) that contains three rows, and then map this new DLO to the Contact Point Phone data map object
C. Ingest the Contact object and then create a calculated insight to normalize the phone numbers, and then map to the Contact Point Phone data map object
D. Ingest the Contact object and create formula fields in the Contact data stream on the phone numbers, and then map to the Contact Point Phone data map object
عرض الإجابة
اجابة صحيحة: B
السؤال #18
Which data model subject area defines the revenue or quantity for an opportunity by product family?
A. Engagement
B. Product
C. Party
D. Sales Ordercorrect
عرض الإجابة
اجابة صحيحة: D
السؤال #19
A consultant wants to ensure that every segment managed by multiple brand teams adheres to the same set of exclusion criteria, that are updated on a monthly basis. What is the most efficient option to allow for this capability?
A. Create, publish, and deploy a data kit
B. Create a reusable container block with common criteria
C. Create a nested segment
D. Create a segment and copy it for each brand
عرض الإجابة
اجابة صحيحة: B
السؤال #20
A customer notices that their consolidation rate has recently increased. They contact the consultant to ask why. What are two likely explanations for the increase? (Choose two.)
A. Duplicates have been removed from source system data streams
B. Identity resolution rules have been added to the ruleset to increase the number of matched profiles
C. New data sources have been added to Data Cloud that largely overlap with the existing profiles
D. Identity resolution rules have been removed to reduce the number of matched profiles
عرض الإجابة
اجابة صحيحة: BC
السؤال #21
What does it mean to build a trust-based, first-party data asset?
A. To provide transparency and security for data gathered from individuals who provide consent for its use and receive value in exchangecorrect
B. To provide trusted, first-party data in the Data Cloud Marketplace that follows all compliance regulations
C. To ensure opt-in consents are collected for all email marketing as required by law
D. To obtain competitive data from reliable sources through interviews, surveys, and polls
عرض الإجابة
اجابة صحيحة: A
السؤال #22
Cloud Kicks received a Request to be Forgotten by a customer. In which two ways should a consultant use Data Cloud to honor this request? Choose 2 answers
A. Delete the data from the incoming data stream and perform a full refresh
B. Add the Individual ID to a headerless file and use the delete from file functionality
C. Use Data Explorer to locate and manually remove the Individual
D. Use the Consent API to suppress processing and delete the Individual and related records from source data streams
عرض الإجابة
اجابة صحيحة: ABD
السؤال #23
A customer has a Master Customer table from their CRM to ingest into Data Cloud. The table contains a name and primary email address, along with other personally Identifiable information (Pll). How should the fields be mapped to support identity resolution?
A. Create a new custom object with fields that directly match the incoming table
B. Map all fields to the Customer object
C. Map name to the Individual object and email address to the Contact Phone Email object
D. Map all fields to the Individual object, adding a custom field for the email address
عرض الإجابة
اجابة صحيحة: C
السؤال #24
A customer is trying to activate data from Data Cloud to an Amazon S3 Cloud File Storage Bucket. Which authentication type should the consultant recommend to connect to the S3 bucket from Data Cloud?
A. Use an S3 Private Key Certificate
B. Use an S3 Encrypted Username and Password
C. Use a JWT Token generated on S3
D. Use an S3 Access Key and Secret Key
عرض الإجابة
اجابة صحيحة: D
السؤال #25
A customer wants to create segments of users based on their Customer Lifetime Value. However, the source data that will be brought into Data Cloud does not include that key performance indicator (KPI). Which sequence of steps should the consultant follow to achieve this requirement?
A. Ingest Data > Map Data to Data Model > Create Calculated Insight > Use in Segmentationcorrect
B. Create Calculated Insight > Map Data to Data Model> Ingest Data > Use in Segmentation
C. Create Calculated Insight > Ingest Data > Map Data to Data Model> Use in Segmentation
D. Ingest Data > Create Calculated Insight > Map Data to Data Model > Use in Segmentation
عرض الإجابة
اجابة صحيحة: A
السؤال #26
What is Data Cloud's primary value to customers?
A. To provide a unified view of a customer and their related datacorrect
B. To connect all systems with a golden record
C. To create a single source of truth for all anonymous data
D. To create personalized campaigns by listening, understanding, and acting on customer behavior
عرض الإجابة
اجابة صحيحة: A
السؤال #27
Cumulus Financial uses Service Cloud as its CRM and stores mobile phone, home phone, and work phone as three separate fields for its customers on the Contact record. The company plans to use Data Cloud and ingest the Contact object via the CRM Connector. What is the most efficient approach that a consultant should take when ingesting this data to ensure all the different phone numbers are properly mapped and available for use in activation?
A. Ingest the Contact object and map the Work Phone, Mobile Phone, and Home Phone to the Contact Point Phone data map object from the Contact data stream
B. Ingest the Contact object and use streaming transforms to normalize the phone numbers from the Contact data stream into a separate Phone data lake object (DLO) that contains three rows, and then map this new DLO to the Contact Point Phone data map object
C. Ingest the Contact object and then create a calculated insight to normalize the phone numbers, and then map to the Contact Point Phone data map object
D. Ingest the Contact object and create formula fields in the Contact data stream on the phone numbers, and then map to the Contact Point Phone data map object
عرض الإجابة
اجابة صحيحة: B
السؤال #28
During a privacy law discussion with a customer, the customer indicates they need to honor requests for the right to be forgotten. The consultant determines that Consent API will solve this business need. Which two considerations should the consultant inform the customer about? Choose 2 answers
A. Data deletion requests are reprocessed at 30, 60, and 90 days
B. Data deletion requests are processed within 1 hour
C. Data deletion requests are submitted for Individual profiles
D. Data deletion requests submitted to Data Cloud are passed to all connected Salesforce clouds
عرض الإجابة
اجابة صحيحة: ACD
السؤال #29
A customer notices that their consolidation rate has recently increased. They contact the consultant to ask why. What are two likely explanations for the increase? Choose 2 answers
A. New data sources have been added to Data Cloud that largely overlap with the existing profiles
B. Duplicates have been removed from source system data streams
C. Identity resolution rules have been removed to reduce the number of matched profiles
D. Identity resolution rules have been added to the ruleset to increase the number of matched profiles
عرض الإجابة
اجابة صحيحة: AD
السؤال #30
Which permission setting should a consultant check if the custom Salesforce CRM object is not available in New Data Stream configuration?
A. Confirm the Create object permission is enabled in the Data Cloud org
B. Confirm the View All object permission is enabled in the source Salesforce CRM org
C. Confirm the Ingest Object permission is enabled in the Salesforce CRM org
D. Confirm that the Modify Object permission is enabled in the Data Cloud org
عرض الإجابة
اجابة صحيحة: B
السؤال #31
A global fashion retailer operates online sales platforms across AMFR, FMFA, and APAC. the data formats for customer, order, and product Information vary by region, and compliance regulations require data to remain unchanged in the original data sources They also require a unified view of customer profiles for real-time personalization and analytics.Given these requirement, which transformation approach should the company implement to standardise and cleanse incoming data streams?
A. Implement streaming data transformations
B. Implement batch data transformations
C. Transform data before ingesting into Data Cloud
D. Use Apex to transform and cleanse data
عرض الإجابة
اجابة صحيحة: B
السؤال #32
A user is not seeing suggested values from newly-modeled data when building a segment.What is causing this issue?
A. Value suggestion is still processing and to be available
B. Value suggestion requires Data Aware Specialist permissions at a minimum
C. Value suggestion can only work on direct attributes and not related attributes
D. Value suggestion will only return result for the first 50 values of a specific attribute
عرض الإجابة
اجابة صحيحة: A
السؤال #33
Which feature should be used to automate data entry and ensure data consistency across related records?
A. Process Builder
B. Data Loader
C. Workflow Rules
D. Apex Triggers
عرض الإجابة
اجابة صحيحة: A
السؤال #34
A customer is concerned that the consolidation rate displayed in the identity resolution is quite low compared to their initial estimations.Which configuration change should a consultant consider in order to increase the consolidation rate?
A. Change reconciliation rules to Most Occurring
B. Increase the number of matching rules
C. Include additional attributes in the existing matching rules
D. Reduce the number of matching rules
عرض الإجابة
اجابة صحيحة: B
السؤال #35
To import campaign members into a campaign in CRM a user wants to export the segment to Amazon S3. The resulting file needs to include CRM Campaign ID in the name. How can this outcome be achieved?
A. Include campaign identifier into the activation name
B. Hard - code the campaign identifier as a new attribute in the campaign activation
C. Include campaign identifier into the filename specification
D. Include campaign identifier into the segment name
عرض الإجابة
اجابة صحيحة: C
السؤال #36
Which data stream category should be assigned to use the data for time-based operations in segmentation and calculated insights?
A. Transaction
B. Individual
C. Sales Order
D. Engagementcorrect
عرض الإجابة
اجابة صحيحة: D
السؤال #37
Which two dependencies need to be removed prior to disconnecting a data source?
A. Activation Target
B. Data Stream
C. Segment
D. Activation
عرض الإجابة
اجابة صحيحة: BC
السؤال #38
Which option allows an organization an easy way to ingest Marketing Cloud subscriber profile attributes into Data Cloud on a daily basis?
A. Marketing Cloud Connect API
B. Email Studio Starter Data Bundle
C. Profile attributes are not yet supported
D. Automation Studio and Profile APIcorrect
عرض الإجابة
اجابة صحيحة: D
السؤال #39
The website team at Cumulus Financial Services wants to understand which identified users have browsed the jobs page on their website at least twice within the last 12 hours. Which component should a consultant recommend to achieve this goal?
A. Streaming Insightcorrect
B. Calculated Insight
C. Streaming Data Transformation
D. Segment
عرض الإجابة
اجابة صحيحة: A
السؤال #40
How can attribute names be modified to match a naming convention in Cloud File Storage target?
A. Update attribute names in the data stream configuration
B. Update field names in the data model
C. Set preferred attribute names when configuring activationcorrect
D. Use a formula field to update the field name in an activation
عرض الإجابة
اجابة صحيحة: C
السؤال #41
Which two objects or fields are supported for ingestion using the Salesforce CRM connector?
A. Custom Big Objectscorrect
B. Standard Big Objects
C. Standard Objectscorrect
D. Custom Objectscorrect
عرض الإجابة
اجابة صحيحة: ACD
السؤال #42
What does it mean to "act on data" in a business context?
A. Ignoring data insights in decision-making
B. Making decisions and initiating actions based on data analysis and insights
C. Collecting as much data as possible without analysis
D. Focusing solely on historical data for future predictions
عرض الإجابة
اجابة صحيحة: B
السؤال #43
How can cloud administrators effectively manage and minimize the risk of unauthorized access to cloud resources?
A. By disabling firewalls to ensure all services are accessible
B. Implementing strict password policies and multi-factor authentication
C. Using a single, shared administrator account for simplicity
D. Avoiding the use of encryption, as it can be bypassed
عرض الإجابة
اجابة صحيحة: B
السؤال #44
Which two objects or fields are supported for ingestion using the Salesforce CRM connector?
A. Custom Big Objectscorrect
B. Standard Big Objects
C. Standard Objectscorrect
D. Custom Objectscorrect
عرض الإجابة
اجابة صحيحة: ACD
السؤال #45
Which three actions can be applied to a previously created segment?
A. Reactivate
B. Export
C. Delete
D. Copy
E. Inactivate
عرض الإجابة
اجابة صحيحة: BCD
السؤال #46
What can be customized in the Data Cloud canonical model?
A. Fields
B. Objects, Fields, and Relationshipscorrect
C. Objects and Fields
D. Objects
عرض الإجابة
اجابة صحيحة: B
السؤال #47
A consultant wants to build a new audience in Data Cloud.Which three criteria can the consultant include when building a segment? Choose 3 answers
A. Direct attributes
B. Data stream attributes
C. Calculated Insights
D. Related attributes
E. Streaming insights
عرض الإجابة
اجابة صحيحة: ACD
السؤال #48
Which two common use cases can be addressed with Data Cloud? Choose 2 answers
A. Understand and act upon customer data to drive more relevant experiences
B. Govern enterprise data lifecycle through a centralized set of policies and processes
C. Harmonize data from multiple sources with a standardized and extendable data model
D. Safeguard critical business data by serving as a centralized system for backup and disaster recovery
عرض الإجابة
اجابة صحيحة: AC
السؤال #49
Which factor is essential to consider when outlining a solution's scalability in the overview?
A. The current size of the organization only
B. Future growth and technology trends
C. The project's initial cost
D. The availability of project team members
عرض الإجابة
اجابة صحيحة: B
السؤال #50
Every day, Northern Trail Outfitters (NTO) uploads a summary of the last 24 hours of store transactions to a new file in an Amazon S3 bucket, and files older than 7 days are automatically deleted. Each file contains a timestamp in a standardized naming convention. What should a consultant consider when ingesting this data stream?
A. Ensure the refresh mode is set to "Upsert" and Refresh only new files" is selectedcorrect
B. Ensure the refresh mode is set to "Full Refresh" and the filename contains a wildcard to accommodate the timestamp
C. Ensure the refresh mode is set to "Full Refresh" and "Refresh only new files' is selected
D. Advise NTO to change their processes: this configuration is not supported
عرض الإجابة
اجابة صحيحة: A
السؤال #51
What is the maximum limit of the number of records for Full Refresh Extract Method?
A. 10 million
B. 40 million
C. 50 million
D. No hard limit
عرض الإجابة
اجابة صحيحة: A
السؤال #52
Which operator can be used to create a segment for a birthday campaign that is evaluated daily?
A. Is This Year
B. Is Anniversary Ofcorrect
C. Is Between
D. Is Birthday
عرض الإجابة
اجابة صحيحة: B
السؤال #53
What is a unique requirement of a Streaming Insight query?
A. A dimension
B. A measurement
C. A window function
D. A WHERE clause
عرض الإجابة
اجابة صحيحة: C
السؤال #54
Which data model object category can a Data Cloud user create segments on?
A. Profile
B. Unified Individual only
C. Engagement
D. Other
عرض الإجابة
اجابة صحيحة: BA
السؤال #55
A customer is concerned that the consolidation rate displayed in the identity resolution is quite low compared to their initial estimations. Which configuration change should a consultant consider in order to increase the consolidation rate?
A. Change reconciliation rules to Most Occurring
B. Increase the number of matching rules
C. Include additional attributes in the existing matching rules
D. Reduce the number of matching rules
عرض الإجابة
اجابة صحيحة: B
السؤال #56
A customer has outlined requirements to trigger a journey for an abandoned browse behavior. Based on the requirements, the consultant determines they will use streaming insights to trigger a data action to Journey Builder every hour.How should the consultant configure the solution to ensure the data action is triggered at the cadence required?
A. Set the activation schedule to hourly
B. Configure the data to be ingested in hourly batches
C. Set the journey entry schedule to run every hour
D. Set the insights aggregation time window to 1 hour
عرض الإجابة
اجابة صحيحة: D
السؤال #57
A Data Cloud consultant recently added a new data source and mapped some of the data to a new custom data model object (DMO) that they want to use for creating segments. However, they cannot view the newly created DMO when trying to create a new segment.What is the cause of this issue?
A. Data has not yes been ingested into the DMO
B. The new DMO is not of category Profile
C. The new DMO does not have a relationship to the individual DMO
D. Segmentation is only supported for the Individual and Unified Individual DMOs
عرض الإجابة
اجابة صحيحة: B
السؤال #58
Northern Trail Outfitters wants to use some of its Marketing Cloud data in Data Cloud. Which engagement channel data will require custom integration?
A. SMS
B. Email
C. CloudPagecorrect
D. Mobile push
عرض الإجابة
اجابة صحيحة: C
السؤال #59
Which two applications automatically create activation targets at the time the application is connected to Data Cloud?
A. Personalization powered by Interaction Studiocorrect
B. Amazon S3
C. B2C Commercecorrect
D. Marketing Cloud Engagement
عرض الإجابة
اجابة صحيحة: AC
السؤال #60
What is Data Cloud's primary value to customers?
A. A single source of truth for all anonymous data
B. A platform that can update all connected systems with a golden record in real-time
C. A platform that provides a unified view of a customer and their related data
D. A platform that can create personalized campaigns by listening, understanding, and acting on customer behavior
عرض الإجابة
اجابة صحيحة: C

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